The auction house (AH) is the backbone and driving force of how people make money in this game. If you aren’t questing, crafting, or servicing other players, you’re selling stuff either in trade chat or 9 times out of 10, on the AH.

It’s a pretty straight forward interface, though I do recommend getting acquainted with an AH addon like Auctioneer of Auctionator if you’re serious about this stuff as they will provide more information, scanning capabilities, and suggested price points for buying and selling.

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If you’re going to start anywhere, the beginning is always recommended. To that end, we’re going to briefly discuss the way that the economy in Azeroth works. If you hope to make money here, it’s best to know what you’re up against.

Azeroth is essentially a free market with limitations on items. It’s a closed market, so everything is server only, faction only (with exception of the Neutral Auction House), and can be heavily influenced day to day similar to the way that say a medieval marketplace might work.

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